Are you interested in promoting your business and associating yourself with an established community resource? If yes, consider doing business with XC Ottawa, Ottawa-Gatineau’s elite cross-country ski team. If you come to this site on a regular basis, to check conditions in the Park, check out our web-cam, read our articles, or see what is going on with cross-country skiing in Canada and the world, and you have a message or product you’d like to promote, we’d love to talk to you about linking your business with our community.
XC Ottawa is a committed group of elite skiers. In our sixth year of operation, we have achieved steady success in a number of areas. Competition-wise, we’ve established ourselves as a dominant force in the Eastern Canadian circuit, and have a number of national and international race successes under our belts. We continue to grow our team and train to achieve beyond our goals. Community-wise, we’ve made important volunteer contributions to the national capital region, hosting a number of racing and recreational events, and providing a forum for news and information. And business-wise, we’ve developed very strong relationships with an important and committed group of sponsors who believe in us and our message.
Our most important marketing and communications vehicle is our website. We integrate racing reports, trail conditions, a web-cam, national and international news, and various nutrition, performance, training, and technique-related articles into one easy-to-use website. Over 5 years of continuous development, we’ve grown into the region’s most used Nordic community resource. We have an average of over 1,000 visitors a day during our winter months, and have seen highs of over 1,400 visitors. Within a targeted audience of national-capital region outdoor enthusiasts, we have very deep market penetration and brand recognition.
What is our message? XC Ottawa is about a healthy lifestyle. We believe in life-long sport. We are about competition and racing, but we believe in those things because we deeply believe that exposure to a competitive Nordic racing environment fosters positive personal development, life-long physical discipline, and real self-confidence. We are successful because we’ve grown up racing and loving it, and we think every kid should have that opportunity. We are about community; we are deeply attached to the Ottawa-Gatineau region, and we love every bit of the Park. We are committed to growing and strengthening the racing community in the region, because we believe in its potential. We are about our sport; we love Nordic skiing, we think it is Canada’s sport, and we want to do everything we can to promote it and its benefits.
And finally, we are committed to our supporters! We couldn’t do any of this without you. The sponsors on the right bar of the web page are passionate about many of the same things we are, and we have positive and deeply valued working relationships with all of them. Join our team. To get in touch with us, e-mail email@example.com; we’ll get back to you immediately.
Talk to you soon!